Potion play is the perfect mix of science, creativity, and a touch of magic. Whether you’re looking for fizzing fun, mindful mixing, or eco-friendly elixirs, here’s where to buy potion play kits in NZ.
There’s something magical about potion play. A little fizz, a little foam, and a whole lot of imagination—kids love mixing, stirring, and watching their concoctions come to life. Potion play isn’t just fun; it’s also packed with benefits like sensory development, creative expression, and even mindfulness.
Whether your child is a budding wizard, a curious scientist, or just loves getting their hands messy, we’ve rounded up the best places in New Zealand to get your hands on potion kits. From eco-friendly mixes to themed sensory play, these small businesses are making potion play more exciting than ever. Read on for where to buy potion play kits in NZ…
Read more: 12 Best Play Kitchens for Kids in New Zealand
Where to buy potion play kits in NZ
Mud Mates
Potion play doesn’t get much simpler—or more magical—than this. Mud Mates’ Magic Potions are designed for easy, mess-free fun. Just add water and watch as vibrant colours fizz, foam, and sparkle. Made in New Zealand with biodegradable, plastic-free ingredients, these potions are safe for kids and waterways alike.
With two different mixes—Fizzing and Foaming—and five dazzling colours, kids can create their own bubbling brews over and over again. Each pouch lasts for multiple play sessions, making it great value at $15.
PERK: Use the code NOOK10 for 10% off Mud Mates online (excluding mud kitchens and value packs). Click here to shop!
Little Earth Treasures
For potions inspired by nature, Little Earth Treasures is the place to go. Their kits and ingredients blend eco-conscious materials with a sprinkle of magic, encouraging children to mix their own elixirs using botanical elements.
From bubbly and foamy potions to glittery elixirs, their themed range is crafted to engage young minds in sensory-rich, open-ended play. You’ll also find eco play trays, resin bowls, and spoons to complete the experience.
PERK:Use the code NOOK20 to bag 20% off storewide.
19Sixty6
For potion kits with heart, 19Sixty6 offers beautifully curated sets that go beyond just play—they encourage mindfulness, connection, and a sense of wonder. Everything is designed with intention, from the numbers in each ingredient to the philosophy behind the brand.
These kits are made with organic, open-ended materials, allowing children to explore freely and let their imaginations run wild. Whether they’re brewing calming potions or sparking a bit of chaos, these kits support creativity while keeping play slow, meaningful, and joyful.
Little Barefoot Wanderers’ Barefoot Potions
Created for free-spirited little explorers, Barefoot Potions invites kids to mix, pour, and play without limits. Their potion kits are inspired by nature and sensory play, making them perfect for little ones who love the great outdoors.
With a focus on sustainability, each potion kit is packed with natural, biodegradable ingredients that are safe for both kids and the environment. Whether you’re after a fizzing creation or a colourful elixir, these kits bring a little bit of magic to everyday play.
Fiziwiz Kids
Founded by a self-proclaimed Grand Sorceress (and mum), Fiziwiz takes the magic of potion play to the next level. Designed with busy parents in mind, these kits make sensory play simple—minimal setup, easy clean-up, and biodegradable ingredients that wash away effortlessly.
With themed potion kits that bubble, fizz, and sparkle, Fiziwiz makes bath time, outdoor play, or rainy afternoons extra enchanting. Each kit is carefully crafted to inspire creativity while keeping play as stress-free as possible for parents.
The Little Potion Co.
Magic meets mindfulness with The Little Potion Co., a brand built on childhood nostalgia and the joy of make-believe. Their beautifully designed potion kits encourage kids to mix up confidence, calm, and creativity—one magical spell at a time.
Each set comes with ingredients, recipes, and enchanting affirmations, turning playtime into an uplifting experience. With a commitment to sustainability, all materials are biodegradable, reusable, or recyclable, and their small-batch production ensures every potion is made with care.
Fairplay
For little alchemists who love to experiment, Fairplay’s Apothecary Kit (and all its gorgeous, natural potion accessories) is a must-have. These potion-making sets encourage children to head outside and gather natural treasures—flowers, leaves, herbs, sand—before mixing them into their own bubbling creations.
More than just fun, Fairplay’s products encourage problem-solving, creativity, and scientific inquiry, making them a great addition to any child’s sensory play collection. Plus, their slow-made, ethically crafted toys align with conscious consumer values.
Sparkle & Spell
For potions that truly sparkle, Sparkle & Spell delivers enchanting fizzing brews made with food-grade ingredients. Safe, fun, and educational, these kits make a perfect gift for little magic-makers.
With themed collections and playful discounts (buy two and get 10% off, buy three for 15% off), there’s plenty of magic to go around. Founded by a passionate mum, Sparkle & Spell is all about creating whimsical, unforgettable play experiences.
Project Play NZ
If your child loves getting messy, Project Play NZ has just the thing! Their Little Wizard’s Potion is designed for kids who want their magic to last.
Unlike potions that fizz and disappear in seconds, this mix transforms into thick, velvety foam that lasts for ages, extending playtime and excitement. Made with natural colours and essential oils, it’s a sensory delight that brings potions to life.
Get Messy NZ
Created by two UK mums who know the power of sensory play, Get Messy NZ offers potion kits that inspire hands-on exploration. Their potion play range is designed to be interactive and educational, helping kids develop essential skills while having a blast.
From mixing and measuring to pouring and combining, potion play encourages curiosity, experimentation, and sensory development—all while keeping little hands busy and engaged.
The Dough Folk
Born from a love of sensory play, The Dough Folk offers a magical experience with their Potion Play collection, where kids can create their own vibrant potions filled with sparkles, colours, and natural elements. These sets encourage open-ended play, sensory exploration, and creativity as children mix, stir, and experiment with textures.
In addition to the enchanting potions, The Dough Folk also creates luxuriously soft, high-quality play dough, perfect for imaginative play. Handcrafted with nourishing coconut oil, their play dough is 100% non-toxic, safe, and compostable, making it gentle for little hands. Both their potion sets and play dough are designed by Rach, a qualified zoologist and ECE teacher, with a focus on play-based learning and reconnecting children with nature.
Wild Wanderers
Bree and Lara, the duo behind Wild Wanderers, know the magic of outdoor play. With backgrounds in early childhood education and event planning, they’ve created a collection of nature-inspired activity kits that encourage kids to explore and connect with the world around them. Their party bags, fizzy magic potion kits, and small gifts bring big smiles to little adventurers—whether it’s for a birthday, stocking stuffer, or spontaneous gift. Plus, they run nature play sessions for Christchurch whānau, fostering a love for outdoor learning.
All images credited to respective businesses.
